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Plate & Peonie

Reimaging a new kind of happiness – at your dining table.

Plate and Peonie brings to you authentic and unique creations from around the world, all set to adorn your dining table. Their diverse product range includes tableware that is thoughtfully handpicked along with a vast collection of tableware, ranging from fine linens to design-centric bar accessories, serverware to cutlery and so much more. Additionally, their catalog features stylised edits for everyday dining accents as well thematic tablescapes and gift guides.

Establish a brand personality that evoked the elegance of unique table-settings

The Brief

To share the story behind the brand, bespoke curations and highlight the semblance to the curator’s personality

The Vision

Market Research, Brand Strategy, Brand Story, Brand Identity, Primary and Secondary Packaging Design, Creative Direction and Coordination for Photoshoot.

The Services

What’s the first thing that comes to mind when we talk about table settings? Sophisticated, classy and somewhat formal? Thankfully, we were able to turn tables by bringing a funny and quirky touch to this brand’s visual identity, one that reflected the young curator’s perception, personality, thought process and work! We also captured the real-time perspective of the art of table setting through creatively directing the brand’s thematic photoshoots and offering a unique unboxing experience by designing the packaging with a playful touch.

The Impact